Laura Zelenko, who has spent more than two decades overseeing business, finance and markets coverage across the globe for Bloomberg News, now serves as the newsroom’s Global Standards Editor and head of all training, talent and diversity initiatives.
Ms. Zelenko joined Bloomberg in 1993 in Prague after stints at United Press International in West Virginia and the Charlotte Observer in North Carolina. She opened Bloomberg’s first bureaus across Eastern Europe and won the company’s first Overseas Press Club award for her work on a series on global prime bank securities fraud. In 1998, she moved to Moscow to cover the nation’s debt default and co-lead the team of reporters and editors in Eastern Europe and the former Soviet Union. Ms. Zelenko returned to the U.S. in 2001 and took over responsibility for all Latin American coverage. After five years traveling back and forth to the region, she established Bloomberg’s first emerging markets team, ran coverage of global equity, currency, commodities and bond markets and then took on responsibility for all beat reporting globally, overseeing more than 600 journalists.
Her current work focuses on improving representation across every level of the Bloomberg newsroom and in content on every platform by accelerating initiatives to recruit, retain and develop top diverse talent and to diversify sourcing on broadcast and in print. One of her key sourcing initiatives is called New Voices and includes a media training program for underrepresented finance and business executives across the globe. Ms. Zelenko, who holds a bachelor’s degree in politics from Princeton University, is based in New York and has two college-age children, Sasha and Katya.